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Logo Details

Washington World Elevators

Washington World Elevators

Interview With 100pre

Q:What application did you use to design this logo? E.g., Illustrator.

Adobe Illustrator CS4

Q:What was your design process for this logo? I.e., Did you start out with pen and paper then move to the computer?

One sketch on paper then scanned it to Illustrator.

Q:How did you choose the color scheme for the logo?

Wanted to express the sense of opposites like an elevator from the bottom floor to the top floor.

Q:How long did it take to complete the logo?

An hour.

Q:What do you feel was your biggest challenge in designing the logo?

Keeping it simple but effective as well.

Q:Now that the logo is finished, is there anything you would change about it?

Maybe play around with different color schemes.

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