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Tenth Amendment Center

Tenth Amendment Center

Interview With Joshua Geiger

Q:Where did the idea for this logo come from?

The client wanted a logo that didn’t look like your typical political logo. After working with a few other ideas, we decided that the “X” with the flagged corner worked best for their situation.

Q:What application did you use to design this logo? E.g., Illustrator.

Adobe Illustrator CS5.

Q:What was your design process for this logo? I.e., Did you start out with pen and paper then move to the computer?

  1. Research
  2. Brainstorm/Conceptualizing
  3. Mind Mapping
  4. Sketching
  5. Vectorization

Q:What font(s) were used in the logo?

I used three different styles for the fonts,… a modified Titillium and Myriad Pro.

Q:How did you choose the color scheme for the logo?

Color scheme was dictated by meaning behind the logo and organization. Not much else would have worked.

Q:How long did it take to complete the logo?

The project was 2 weeks from start to finish.

Q:What do you feel was your biggest challenge in designing the logo?

I think it was the fact that the logo couldn’t appear too political. The client was great and I fully support their cause.

Q:Now that the logo is finished, is there anything you would change about it?

I don’t think so. My clients typically hire me because they know I won’t let anything out of my office that I don’t feel is the best possible solution.

More Designs From Joshua Geiger

  • JDG Media
  • Deimos
  • Suite Tuts
  • Dubspace
  • Stu Jeffries
  • Henrik Schurmann
  • Chapman Guitars
  • Ultimate Victory

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