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Interview With Raphael Peaga

Q:Where did the idea for this logo come from?

The idea was to simplify our logo and make it easier to be comprehended, so, thinking at this point we set up 2 icons, a house and a plus sign. That means “Casa mais”.

Q:What application did you use to design this logo? E.g., Illustrator.

Illustrator only.

Q:What was your design process for this logo? I.e., Did you start out with pen and paper then move to the computer?

We started drawning some sketches and putting it into the software. After some sketches we developed the brand, color guide and font type.

Q:What font(s) were used in the logo?


Q:How did you choose the color scheme for the logo?

We make our logo a open brand so all you need to do is to make sure that will be enought contrast between brand and background.

Q:How long did it take to complete the logo?

1 week.

Q:What do you feel was your biggest challenge in designing the logo?

Make it simple and fancy.

Q:Now that the logo is finished, is there anything you would change about it?

Nothing, I`m perfectly satisfied with the brand.

More Designs From Raphael Peaga

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