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Logo Details



Interview With Shihab

Q:Where did the idea for this logo come from?

It was a big thought process..My only concentration was to have the brand name as the logo.. so I thought to embed the logo into the name.. So I made the ‘c’ and ‘s’ to represent cSquare and to show the brand’s motive.. when you take the ‘c’ and ‘s’ it still holds the brand name as well as what’s the brand all about..

Q:What application did you use to design this logo? E.g., Illustrator.

Adobe Photoshop & Illustrator.

Q:What was your design process for this logo? I.e., Did you start out with pen and paper then move to the computer?

Yes I did start with the pencil and paper to get the ‘c’ and ‘s’ in the form of a coffee cup.. but not a completed logo on the paper..After getting the idea I moved on to the system..So 95% was on the computer.. I had to make many changes on the shape to get what I needed..

Q:What font(s) were used in the logo?

Font name : ‘Japan’

And the logo is 100% customized.

Q:How did you choose the color scheme for the logo?

As this is for a Coffee Shop, I decided to go more of coffee taste and mood of colors.

Q:How long did it take to complete the logo?

3 hours.

Q:What do you feel was your biggest challenge in designing the logo?

Converting the ‘c’ and ‘s’ to make a coffee cup.

Q:Now that the logo is finished, is there anything you would change about it?

No.. it’s completed to my eyes.

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