Interview With Jsnazlio
Q:Where did the idea for this logo come from?
Life insurance by nature is a fairly morbid topic. We wanted to reframe the way our visitors view life insurance and get them to think of it as a way to provide for new beginnings.
Q:What application did you use to design this logo? E.g., Illustrator.
Q:How did you choose the color scheme for the logo?
We use a blue website scheme so we wanted to go with complimentary colors. The green really pops on our site and gets the users attention.
Q:How long did it take to complete the logo?
Roughly 4 hours from start to finish. We had a lot of minor revisions along the way.