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Logo Details

The Life Insurance Gurus

The Life Insurance Gurus

Interview With Jsnazlio

Q:Where did the idea for this logo come from?

Life insurance by nature is a fairly morbid topic. We wanted to reframe the way our visitors view life insurance and get them to think of it as a way to provide for new beginnings.

Q:What application did you use to design this logo? E.g., Illustrator.

Photoshop.

Q:How did you choose the color scheme for the logo?

We use a blue website scheme so we wanted to go with complimentary colors. The green really pops on our site and gets the users attention.

Q:How long did it take to complete the logo?

Roughly 4 hours from start to finish. We had a lot of minor revisions along the way.

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