Logo Details

Interview With Jescadesigns
Q:Where did the idea for this logo come from?
I created a heart with the initials S and C, it represents care and health.
Q:What application did you use to design this logo? E.g., Illustrator.
Adobe Illustrator CS5.
Q:What was your design process for this logo? I.e., Did you start out with pen and paper then move to the computer?
I sketched with pen and paper, recognized the potential of the heart within the S and C, then i drew it up as a vector format in Illustrator
Q:What font(s) were used in the logo?
Georgia Regular.
Q:How did you choose the color scheme for the logo?
I wanted to make it professional so I used a darker blue for the lettering, but I used a pink/red colour for the heart.
Q:How long did it take to complete the logo?
I sketched some ideas one day, drew it up in vector format the next. One of those ‘this is the one’ moments.
Q:What do you feel was your biggest challenge in designing the logo?
Creating an image that best captured health care centers that was not stereotypical. I enjoy creating imagery using letters so I was glad to see the heart in S and C