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Logo Details

Slug Shot

Slug Shot

Interview With Hoshimo

Q:Where did the idea for this logo come from?

The logo is a fun play on the name itself. Slugshot creates a very vivid image in a persons mind and I used the graphic to support that.

Q:What application did you use to design this logo? E.g., Illustrator.

Adobe Illustrator CS3

Q:What was your design process for this logo? I.e., Did you start out with pen and paper then move to the computer?

I do all of my sketching and concepts in Illustrator and bypass pencil and paper. Some may say it’s bad practice, but I say go with whatever method helps you to get out all of your ideas quickest. that way your brain doesn’t lose its groove.

Q:What do you feel was your biggest challenge in designing the logo?

Keeping the logo fluid feeling. I wanted a perfectly smooth blend from slug to photo.

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