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Interview With Kevin Ryan

Q:Where did the idea for this logo come from?

I needed to find a way to get to incorporate a box into something that related to skiing. I found that a box would geometrically fit and work within a snowflake.

Q:What application did you use to design this logo? E.g., Illustrator.


Q:What was your design process for this logo? I.e., Did you start out with pen and paper then move to the computer?

Began sketching boxes, mountains, snowflakes, etc… then tried to find away to incorporate a box within a snowflake.

Q:What font(s) were used in the logo?


Q:How did you choose the color scheme for the logo?

Wanted it to reflect winter and snow.

Q:How long did it take to complete the logo?

3 hours.

Q:What do you feel was your biggest challenge in designing the logo?

Trying not to add to it and keeping is simple and clean.

Q:Now that the logo is finished, is there anything you would change about it?


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