Interview With Chiara Occhipinti
Q:Where did the idea for this logo come from?
I had clear idea in my mind. I wanted something with strong combination of colors and also something rounded.
Q:What was your design process for this logo? I.e., Did you start out with pen and paper then move to the computer?
I decided first the combination color, then a simple sketch. Finally I choose the fonts and dimensions of circle and minimalist arrow
Q:How did you choose the color scheme for the logo?
One of the first decisions I took. I wanted a strong combination with yellow.
Q:How long did it take to complete the logo?
I designed it during an evening. Than I took sometimes to see it again and change some details
Q:What do you feel was your biggest challenge in designing the logo?
Put all the long name in the logo.