Logo Details

Interview With Bernd Allgeier
Q:Where did the idea for this logo come from?
I played around with different type faces I thought were interesting for a logo of an architect and I discovered how nicely the “d” fills the space between “r” and “j” – the initials of my client.
Q:What application did you use to design this logo? E.g., Illustrator.
Adobe Illustrator CS2
Q:What was your design process for this logo? I.e., Did you start out with pen and paper then move to the computer?
Design process only involved my mac as I started to play around with different type faces.
Q:What font(s) were used in the logo?
Proletarian Beta
Q:How did you choose the color scheme for the logo?
I chose a black background for stationery and business card and wanted a bright contrasting color that also appeared warm and positive.
Q:How long did it take to complete the logo?
All in all about 5 hours, including searching for the initial logo idea.
Q:What do you feel was your biggest challenge in designing the logo?
Stepping away from stereotypical architect logos – without crossing “the line” …
Q:Now that the logo is finished, is there anything you would change about it?
No changes – I love it :-)