Logo Details

Materiales Asfalticos
- Posted on 05/18/12
- Designer: Mauricio Alanis
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Interview With Mauricio Alanis
Q:Where did the idea for this logo come from?
From the abstraction of pavement, forming “M” character.
Q:What application did you use to design this logo? E.g., Illustrator.
Freehand.
Q:What was your design process for this logo? I.e., Did you start out with pen and paper then move to the computer?
Sketches were originated mentally and went right to the computer.
Q:What font(s) were used in the logo?
Vonnes.
Q:How did you choose the color scheme for the logo?
Wanted cool scheme and yet elegant look.
Q:How long did it take to complete the logo?
1 Month.
Q:What do you feel was your biggest challenge in designing the logo?
Screen to Print conversion.
Q:Now that the logo is finished, is there anything you would change about it?
I believe I like it just like it is.