Interview With Ajda Rotar
Q:Where did the idea for this logo come from?
IVL is equipment supplier of special vehicles, and the thought of police lights immediately crossed my mind.
Q:What application did you use to design this logo? E.g., Illustrator.
Adobe Illustrator CS5.
Q:What was your design process for this logo? I.e., Did you start out with pen and paper then move to the computer?
Yes, as usual, I started with the old fashioned pen and paper, working on sketches.
Q:What font(s) were used in the logo?
Q:How did you choose the color scheme for the logo?
From the products they supply – police lights among others.
Q:How long did it take to complete the logo?
About 3 weeks, of course with breaks in between. You can’t work on a logo for 8 hours a day, 3 weeks in a row.
Q:What do you feel was your biggest challenge in designing the logo?
Capturing their main product in the logo so it would be clear yet a little abstract.
Q:Now that the logo is finished, is there anything you would change about it?
I am in fact very happy with it. Let the time show what mistakes I’ve made and what improvements can be made :)