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Gray Wolf Inn & SuitesFeatured Logo

Gray Wolf Inn & Suites

Interview With Lee Waters

Q:Where did the idea for this logo come from?

Researching old wooden western signs.

Q:What application did you use to design this logo? E.g., Illustrator.

Adobe Illustrator.

Q:What was your design process for this logo? I.e., Did you start out with pen and paper then move to the computer?

Sketch. Sketch. Trace. Tweak. Tweak.

Q:What font(s) were used in the logo?

Futura Bold and Hellenic Wide.

Q:How did you choose the color scheme for the logo?

Rustic Western.

Q:How long did it take to complete the logo?

36 hours. Completed 4 different designs.

Q:What do you feel was your biggest challenge in designing the logo?

The landscape in the background. Making it subtle enough not to stand out too much.

Q:Now that the logo is finished, is there anything you would change about it?

Not one thing…yet.

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