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Logo Details

Food Groove

Food Groove

Interview With Samadara Ginige

Q:Where did the idea for this logo come from?

This logo was proposed for an online retail store. First I wanted to show it’s about a retail store, so I added a cart using the 2 “O“s in the word FOOD as the wheels, as well as I wanted to show it’s online by showing the food items are added to the cart using the mouse but not the hand.

Q:What application did you use to design this logo? E.g., Illustrator.

Adobe Illustrator CS3.

Q:What was your design process for this logo? I.e., Did you start out with pen and paper then move to the computer?

I started sketching and this was the one of the 5 sketches I did.

Q:What font(s) were used in the logo?

Horseshoes.

Q:How did you choose the color scheme for the logo?

Since the logo is for an online retail store so I used the most common colors which represent food.

Q:How long did it take to complete the logo?

About a week.

Q:What do you feel was your biggest challenge in designing the logo?

Incorporating the “online” part into the logo.

Q:Now that the logo is finished, is there anything you would change about it?

No, I like it as it is.

More Designs From Samadara Ginige

  • Stand
  • Thirsty Goat

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