Logo Details
Featured LogoInterview With Bill Kenney
Q:Where did the idea for this logo come from?
My design style tends to be clean so I was shooting for a simple typeface solution.
Q:What application did you use to design this logo? E.g., Illustrator.
Adobe Illustrator.
Q:What was your design process for this logo? I.e., Did you start out with pen and paper then move to the computer?
For this project I went straight to the computer. There was not a lot of artistic elements that I needed to sketch out. I knew the concept I was going for and decided to jump right into the digital process. It was more of a typeface choice.
Q:What font(s) were used in the logo?
Neutraface.
Q:How did you choose the color scheme for the logo?
Orange was a bold color that worked well with the typeface. The client originally wanted to work with a navy blue but
I felt that was a bit to corporate for him. As a young entrepreneur in a creative company I felt like it needed more life.
The client is also a red head so that was an added bonus :)
Q:How long did it take to complete the logo?
15 hrs.
Q:What do you feel was your biggest challenge in designing the logo?
Restraining myself. Although my natural tendencies are to design clean I sometimes fight myself in the process. We struggled with the idea of this just being a typeface. The client and I juggled
the idea of an icon to accompany the typeface but at the end of the day it was better when standing alone.
Q:Now that the logo is finished, is there anything you would change about it?
No.
More Designs From Bill Kenney
Logo Inspiration by Color
About LogoGala
LogoGala was created to be a great source of logo inspiration for seasoned and aspiring logo designers alike. Have a look around in the gallery and see if anything inspires you in your own projects. Don't forget to submit your designs to the inspiration gallery!