Logo Details
Featured LogoInterview With Doug Justice
Q:Where did the idea for this logo come from?
I was thinking of metaphors for “thought”, and my train of thought somehow came to a question mark. I combined the letter “D” for “Doug” and I had this logo.
Q:What application did you use to design this logo? E.g., Illustrator.
My software of choice for designing logos is Illustrator because of scalability, and yes, I used it for this logo.
Q:What was your design process for this logo? I.e., Did you start out with pen and paper then move to the computer?
I started out sketching ideas on a piece of paper and then moved on to Illustrator.
Q:What font(s) were used in the logo?
Neue Helvetica.
Q:How did you choose the color scheme for the logo?
I prefer http://www.colourlovers.com.
Q:How long did it take to complete the logo?
Around 1 1/2 hours.
Q:What do you feel was your biggest challenge in designing the logo?
Making the metaphor clear to the viewer.
Q:Now that the logo is finished, is there anything you would change about it?
No.
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