LogoGala

Crowds and Clouds is a tech start-up targeting application development for social networks. The idea came from the name itself, crowds and clouds. By merging the heads of the 3 human icon, a cloud was formed. Social group usually have people with common interest. So, the 3 heads together represents a connection (network) of people with common interest.

Adobe InDesign. Yes, I did. I usually use InDesign for most of the stuffs I create. It is also compatible with Adobe Illustrator which I sometime use as well.

I started with some sketches on paper. Once I had enough ideas to work with, the next step was to start executing on my computer.

I used Calibri because of it’s soft rounded edges which goes well with the icon.

It was pretty obvious from the start that blue and white were going to be the final colors because of the name.

Less than a day actually. I got it right with the first proposal.

Not a thing.