Interview With Joshua Geiger
Q:Where did the idea for this logo come from?
I needed to visually represent the name of the company and this was the outcome.
Q:What application did you use to design this logo? E.g., Illustrator.
Q:What was your design process for this logo? I.e., Did you start out with pen and paper then move to the computer?
I started with pencil and paper as I do with all of my logo designs. Once I have a few good concepts, I move to the computer and refine them.
Q:What font(s) were used in the logo?
Q:How did you choose the color scheme for the logo?
Clouds are normally white and grey but I wanted to incorporate the color of the sky into the design, which helps the viewer understand what it’s supposed to be.
Q:How long did it take to complete the logo?
Not too long. It didn’t take much time to figure out what I wanted to do on this one.
Q:What do you feel was your biggest challenge in designing the logo?
Making the cloud look like a cloud.
Q:Now that the logo is finished, is there anything you would change about it?
I don’t think so. I like it as is.