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Carrot Reviews

Interview With Dusan Sevarika

Q:Where did the idea for this logo come from?

After reading the brief and thinking about how to combine things that company is doing with the name carrotreviews I created couple ideas and out of those this one was my best because its clear and you instantly connect symbol with company name.

Q:What application did you use to design this logo? E.g., Illustrator.


Q:What was your design process for this logo? I.e., Did you start out with pen and paper then move to the computer?

Read brief, think about it, explore ideas, create concept, finalize. Tools used: Eyes, brain, hands, paper, computer mouse, corel.

Q:How did you choose the color scheme for the logo?

Now you see it without color but I used orange/reddish color in combination with green to illustrate this symbol in a best way.

Q:How long did it take to complete the logo?

10 min to read the brief and understand main goals, a lot of soda drinks, a lot of music, 2-4 hours exploring, 2-4 hours thinking about concepts, 2-4 hours developing one, all in all 2-4 days. :

Q:What do you feel was your biggest challenge in designing the logo?

It was fun indeed and I didn’t look at it like challenge that need to be done I was creating it in the way I would like to look.

Q:Now that the logo is finished, is there anything you would change about it?


More Designs From Dusan Sevarika

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