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Interview With Scott Gaskin

Q:Where did the idea for this logo come from?

I wanted to try and incorporate the bamboo stem in a unique way. The tall letter forms helped and I was able to use the negative space of the letter U to place the stem.

Q:What application did you use to design this logo? E.g., Illustrator.


Q:What was your design process for this logo? I.e., Did you start out with pen and paper then move to the computer?

I did start off with a few sketches and then hopped into illustrator

Q:What font(s) were used in the logo?

Din condensed

Q:How did you choose the color scheme for the logo?

The brief was to keep with natural organic type colours so played with different tones of greens and browns

Q:How long did it take to complete the logo?

Around 5 days

Q:What do you feel was your biggest challenge in designing the logo?

The bamboo stem took a bit of tweaking before I was happy with it

Q:Now that the logo is finished, is there anything you would change about it?

Not at this moment!

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