Interview With Walter Mattos
Q:Where did the idea for this logo come from?
The client gave me the guidance of his ideas and I invested a lot of time in research and drafts until I get this result.
Q:What application did you use to design this logo? E.g., Illustrator.
Q:What was your design process for this logo? I.e., Did you start out with pen and paper then move to the computer?
Starded with pencil and paper. After too many drafts I got my finish idea, then I improved it on the computer using my grids and guides.
Q:What font(s) were used in the logo?
The logotype was designed by my, inspired by many serif fonts.
Q:How did you choose the color scheme for the logo?
Using an image as reference. You can check that on the project url.
Q:How long did it take to complete the logo?
The logo about 30 days and the project about 45.
Q:What do you feel was your biggest challenge in designing the logo?
Make it simple.