Interview With Sasi Bhasskaran
Q:Where did the idea for this logo come from?
From the taxi sign, I developed a typography based logo indicating speed and movement.
Q:What application did you use to design this logo? E.g., Illustrator.
Q:What was your design process for this logo? I.e., Did you start out with pen and paper then move to the computer?
Yes, started with pencil on paper then executed in computer.
Q:What font(s) were used in the logo?
Din pro edited.
Q:How did you choose the color scheme for the logo?
This is a brand into cab services and the colors for taxi came for this.
Q:How long did it take to complete the logo?
Q:What do you feel was your biggest challenge in designing the logo?
To make it into a neat and simple word mark that will stand out on the cars.
Q:Now that the logo is finished, is there anything you would change about it?
Nothing as such.