Interview With Tanya Kozlova
Q:Where did the idea for this logo come from?
Alliance Kosmetik is a young perspective company which presents the high-quality products of leading firms in area of health cosmeticology. Therefore there was an idea to depict a humming-bird, character of beauty and refinement, drinks nectar from rich colours which make a word “Alliance”. Alliance wrote in Russian and looks like АЛЬЯНС.
Q:What application did you use to design this logo? E.g., Illustrator.
Q:What was your design process for this logo? I.e., Did you start out with pen and paper then move to the computer?
I began to draw this logotype at once in a computer.
Q:What font(s) were used in the logo?
Individual font and Century Gothic font.
Q:How did you choose the color scheme for the logo?
Humming-bird and word “kosmetik” have a silver or grey color. In a word “Alliance” every color (red, orange, deep yellow, chartreuse, ice blue, sky blue) presents one of six directions of products.
Q:Do you have any sketches of the logo in the early stages?
Red “А” and green “К” together form a flower – Alliance Kosmetik.
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