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Logo Details

Agentur Wildwest

Agentur Wildwest

Interview With Tobias Kentner

Q:Where did the idea for this logo come from?

The picture mark: it contains the initials of the brand name “Agentur wildwest” (AWW). In their star-shaped positioning the initials result in a sheriff’s star which illustrates the name of the brand clearly.
The brand name: it was thought out for an agency which is located in the West of Germany (Cologne).

Q:What application did you use to design this logo? E.g., Illustrator.

Adobe Illustrator

Q:What was your design process for this logo? I.e., Did you start out with pen and paper then move to the computer?

  1. Which brand name is catchy and has something to do with the agency?
  2. Which graphic illustrates the name of the brand clearly?
  3. First ideas with pen and paper
  4. Final Layout with Adobe Illustrator

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