Interview With Odbrand
Q:Where did the idea for this logo come from?
After I read the largest brief ever seen. we associate words with pictures fictitious logical forms and this is how the logo came out …
Q:What application did you use to design this logo? E.g., Illustrator.
Adobe Illustrator CS5.
Q:What was your design process for this logo? I.e., Did you start out with pen and paper then move to the computer?
Started by reading the brief 2-3 times, after this I have use some brainstorming, some hand drawing, 7-8 ideas and the final touch, PC and my firend AI CS5.
Q:What font(s) were used in the logo?
I have use geosanslight, with a little “touch” :)
Q:How did you choose the color scheme for the logo?
First thing, a logo must work in B/W.
Q:Do you have any sketches of the logo in the early stages?
Q:How long did it take to complete the logo?
One night :)
Q:What do you feel was your biggest challenge in designing the logo?
Think a customer was extremely complicated.
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